Most people do get confused about what a brand actually is. A brand is what people talk about your behind your back. At B-tonic we love the opportunity to build or rebuild your brand, and get your customers to feel exactly as you would want them to.
A brand is the perception of a specific product or service that consumers connect with, by identifying the name, logo or slogan of the company who owns the idea. Branding is communicating and creating an unmistakable notion that is recognizable by millions, and associated with a certain service or product thus differentiating from competitors.